Ever heard of Jeff?

He’s a copywriter who joined my coaching program this year.

His best month from a single client?

$9,000 USD.

His usual base is $5,000/month. Performance bonuses pushed that figure up, and he’s had bonuses 3 months in a row.

He’s also been working with that same client for ~six years.

I sat down with him to unpack how that relationship started, how he retained him, and what helped him reach those new highs.

When Jeff first joined my copywriting coaching program, he was already experienced.

He knew how to write. He had a paying client. He was making a full time income: $5,000/month.

But he was struggling to book sales calls from his client’s emails.

The list felt stale. Fewer fresh leads were coming in. And after years of writing for the same business, he felt like he’d already said everything a million times.

So we worked on finding fresh angles and opportunities within the audience they already had.

One change was a re-engagement campaign that helped grow their engaged email audience from roughly 4,000 to over 6,000 people by reactivating existing subscribers. A 50% increase in engaged email subscribers overnight.

That was one of several changes Jeff discusses in the interview.

We also get into:

  • How he retained his client for six years, and how his role expanded beyond email copy.

  • The small email detail he’d overlooked for years that he used to get higher opens after we reviewed his approach.

  • How he uses his client’s Skool community as a new marketing channel to increase sales

  • Why he sought coaching while already making $5k/month, and what a fresh set of eyes helped him notice.

  • What he recommends copywriters stuck under $5,000/month should do next to scale their income

If you’ve already landed a client but you’re wondering how to earn more from your current clients and scale your income…

You won’t want to miss this conversation.

Brandon “he beat my client income record” Storey

P.S. If you want to work with me to hit consistent $10k-$15k months, join my new Accelerator waitlist here (30 spots go live in 16 days).

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